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Corporate philosophy

Quality Policy:     Quality first     Brain Storm    Customer orientation     Continuous innovation

Paraphrase:

   Product quality is the life of enterprise, and it is the supreme responsibility and honor of all employees and the enterprise to manage quality control, good quality is the only way to protect the enterprise’s survival and steady development. Brain storm is the basic principle of our employees to contribute to the society. Customer orientation means to develop products meet customers’ demand and market.    Continuous innovation is to dare to break core technology by rigorous scientific verification and systematic management method. Technology is the blood of the of the enterprise, with our technology innovation, we could develop products others don’t have or better products even they have. 

Management philosophy:  Critical attitude makes good quality 

                                            Strict requirement leads the fashion

                                            Seeking new areas through creativity

                                            Winning the future through excellent design

Paraphrase:

   Rainbow Way has been adhering to the idea that there is no progress without customers’ critical requirement, let alone the top quality. Rainbow Way is constantly improving and transcending itself in order to lead the fashion and be brave in innovating. Good design can be entered into every sphere of people’s life, design should be considered more in future development, not only in at present. Let us look forward to the future by our advanced design.

 Business philosophy:      Forge Innovation   Platinum Quality   Skillful Talents   Win-Win Situation 

 Paraphrase:

   Only based on people-orientation, can attract talents to join us. The constant innovation is an everlasting way for enterprise survival and development. Rainbow Way shapes the staff with attitude of Quality First, and protects the quality like treasuring life. Let our staff and suppliers create future together and our customers have a happy experience to have such outstanding products with reasonable price.  

We focus: explore products’ advantages and embody the quality

We understand: anything can be reduced but the quality

We gather: persevering and creative professional team with combination of theory and practice 

We possess: embrace spirit of craftsman strictly required from customers and colleagues 

We believe:anything is possible as long as we trust, understand, and tolerate each other with responsible attitude. 

We welcome: let us know your dream and achieve it together